History

1996.

General Import and Distribution of Fiat Vehicles for Serbia

Delta Automoto becomes the general importer and distributor of passenger and light commercial vehicles for the Fiat group brands Alfa Romeo and Lancia. Over the 16 years of exclusive partnership, excellent results were achieved, positioning the company as a leader in the domestic market. Delta Automoto delivered over 33,000 units of vehicles during its collaboration with the Fiat group.

2005.

General Import and Distribution of Honda Cars for Serbia and Montenegro

In line with the growing development and expansion, Delta Automoto signed an exclusive partnership with the Japanese brand Honda, becoming the general importer and distributor of Honda cars for the region of Serbia and Montenegro. Today, the Honda brand holds a respectable position in the Serbian automotive market.

2006.

General Import and Distribution of BMW and MINI Cars for Serbia and Montenegro

After signing an exclusive partnership with the German BMW Group, Delta Motors becomes the exclusive importer and distributor of BMW and MINI vehicles for the region of Serbia and Montenegro. In 2008, a sales and service center was opened on Čukarička padina, covering an area of 7,500 m2, making it the largest sales and service center in Serbia and the largest BMW and MINI auto center in the Balkans. Delta Motors' sales and service units operate in accordance with the highest BMW and MINI standards aligned with the corporate policy of the BMW Group.

2009.

General Import and Distribution of BMW Motorrad Motorcycles for Serbia and Montenegro

Shortly after signing an exclusive partnership agreement with the BMW Group for the automotive segment, Delta Motors expands its portfolio by becoming the official importer and distributor of BMW Motorrad motorcycles for the region of Serbia and Montenegro.

2011.

General Import and Distribution of Honda Motorcycles for Serbia and Montenegro

Based on successful business results related to the Honda car segment, in 2011, Delta Automoto becomes the general importer and distributor of Honda motorcycles for the region of Serbia and Montenegro.

2012.

Exit from Business with the Fiat Group

A few years after the Fiat group directly entered the Serbian market and opened its own vehicle production factory in Kragujevac, Delta Automoto decided to completely hand over its operations in Serbia to the Fiat group. The company refocused its knowledge and resources towards foreign business operations, including the import and distribution of vehicles from renowned manufacturers.

2015.

Expansion of the Dealer Network for Honda Motorcycles to Macedonia

After successfully positioning itself in the Serbian market and continuous growth of the Honda brand in the automotive and motorcycle segments, Delta Automoto's dealer and business network expands to Macedonia.

2017.

Launch of BMW Service 6+

In 2017, within the Delta Automoto company, an authorized BMW Service 6+ was opened at an attractive location in Novi Beograd, designed for BMW vehicles that are six years old and older.

BMW "i"

Delta Motors is a pioneer in electromobility in Serbia, being the first to import fully electric vehicles. The Delta Auto group supports education and encourages the community to use electrified and electric vehicles more widely.

2018.

Expansion of the Dealer Network for BMW Motorrad Motorcycles to Macedonia

Successful business results achieved in the BMW Motorrad motorcycle segment in Serbia and Montenegro enable the expansion of Delta Motors' dealer network to Macedonia.

2019.

Delta Used Cars

Delta Automoto, as the general importer, distributor, and authorized service provider for Honda cars and motorcycles, has developed a program for selling certified used vehicles called "Delta Used Cars," with the idea of providing customers with secure options in the unreliable used car market.

2021.

General Import and Distribution of KTM Motorcycles for Serbia

Delta Automoto becomes the general importer, distributor, and authorized service provider for KTM motorcycles, opening the doors to the renowned Austrian manufacturer on the Serbian market. In the same year, a sales and service center was established, providing fast and quality service within the growing motorcycle segment.

Delta Rent Services

Delta Auto establishes another company within its group. Delta Rent Services is an innovative leader in vehicle financing, offering clients a wide range of options, security, and flexibility.

Delta MC – Import and Distribution of Automotive Products and Equipment

Founded in 1991, Delta MC becomes a member of the Delta Auto group in 2021. Delta MC has successfully operated for over 30 years in the areas of trade and distribution and is the exclusive importer and distributor of Valvoline, Shell, and FAM oils, as well as Petlas tires. Starting in 2023, the company's portfolio expands with the launch of its own brand, named "Mission."

2022.

General Import and Distribution of Maserati Vehicles for the Balkan Region

Delta Automoto signs an exclusive agreement with the luxury car manufacturer Maserati from Modena, becoming the official importer, distributor, and authorized service provider for the prestigious Italian brand in Serbia, Croatia, and Slovenia.

2024.